1. Overview
This Privacy Policy applies to all users of the 55ace platform, including the website at https://55ace.run and any associated mobile applications or services. It explains how 55ace ("we", "us", "the Platform") collects, processes, stores and protects the personal information of registered users and visitors, with particular reference to users based in Pakistan.
Privacy matters — and at 55ace we take it seriously. When you share your personal information with us to create an account, make a deposit or withdraw your winnings, you are trusting us with details that need to be handled responsibly. This policy is our commitment to being transparent about exactly how we do that.
By registering on 55ace or continuing to use the platform after this policy has been updated, you confirm that you have read and understood how your data is processed. If you have questions at any point, our support team is available around the clock via live chat.
Plain-language note: This Privacy Policy is written to be understood by Pakistani users who want a clear picture of their data rights — not to confuse with legal language. If any section is unclear, please contact 55ace support.
2. Data We Collect
55ace collects data in two broad categories: information you provide directly and information generated automatically through your use of the platform. Here is a plain breakdown of each:
2.1 Information You Provide
- Registration data: Full name, date of birth, mobile number, email address, residential city or area
- Identity verification documents: CNIC, passport or driving licence scan (requested for KYC purposes when required)
- Payment information: Mobile wallet numbers (Easypaisa, JazzCash, NayaPay, SadaPay), bank account details for IBFT, or Visa/Mastercard details for card payments
- Communication content: Messages sent to 55ace support via live chat or email
- Responsible gaming self-declarations: Any limits, exclusions or self-assessment information you voluntarily provide
2.2 Information Generated Automatically
- Technical data: IP address, device type, operating system, browser version
- Usage data: Pages visited, time spent on the platform, features used, betting markets opened
- Transaction data: Full history of deposits, withdrawals, bets placed, games played and outcomes
- Session data: Login and logout times, session duration, geographic location derived from IP
- Cookie data: As described in Section 9 of this policy
55ace does not collect payment card numbers in full. Card payment processing is handled by our payment service providers who are certified to the relevant payment card security standards. 55ace only retains tokenised or partial card references for account management purposes.
3. How We Collect Your Data
Data reaches 55ace through three main channels:
3.1 Directly from You
When you complete the 55ace registration form, you provide us with your name, date of birth, contact details and any other fields required. When you deposit or withdraw funds, payment details are submitted either through our platform or our payment provider's interface. When you contact support, the content of that conversation is stored to ensure continuity and quality of service.
3.2 Automatically Through Platform Use
The moment you open the 55ace website or app, certain technical data is collected automatically. This includes your device's IP address, your browser type, and data about which pages you visit and how long you spend on them. This happens on virtually every website you visit — it is a standard and necessary part of how web services operate.
3.3 From Third-Party Partners
55ace works with payment processors, identity verification providers and fraud prevention services. These partners may share data with us as part of completing a transaction or verifying your identity. For example, if you deposit via Easypaisa, transaction confirmation data is passed back to 55ace to credit your account. 55ace does not purchase marketing data lists from third parties.
4. How We Use Your Data
Every piece of data 55ace collects is used for a specific, legitimate purpose. We do not collect data we don't need and we do not use your data in ways that aren't described here:
| Purpose | Data Used | Why It's Necessary |
|---|---|---|
| Account creation & management | Name, DOB, mobile, email | To establish and maintain your 55ace account |
| Payment processing | Wallet numbers, bank details, card tokens | To process deposits and withdrawals in PKR |
| Identity verification (KYC) | CNIC / passport, name, DOB | Regulatory obligation and fraud prevention |
| Fraud & AML monitoring | Transaction history, IP, device data | To detect and prevent money laundering and fraud |
| Customer support | Chat/email content, account history | To resolve queries and complaints effectively |
| Responsible gaming | Bet history, session data, self-exclusion flags | To identify and support at-risk players |
| Platform improvement | Usage data, device data | To optimise performance and user experience |
| Legal compliance | All data as required | To meet obligations under applicable law |
Marketing communications: 55ace may send you notifications about promotions or platform updates via your registered mobile number or email. You can opt out of marketing communications at any time through your account settings or by contacting support. Opting out of marketing does not affect your ability to use the platform.
5. Legal Basis for Processing
55ace processes your personal data on the following legal grounds, depending on the purpose:
- Contract performance: Processing necessary to deliver the services you signed up for — account management, transaction processing, game access.
- Legal obligation: Processing required to comply with applicable anti-money laundering regulations, age verification requirements and other regulatory duties.
- Legitimate interests: Processing for fraud prevention, platform security, technical improvements and responsible gaming monitoring, where these interests do not override your fundamental privacy rights.
- Consent: Marketing communications and optional cookies are processed only where you have given consent, which you may withdraw at any time.
Where 55ace relies on legitimate interests as the legal basis, we have assessed that the data processing is proportionate, necessary and does not unfairly override your privacy rights. If you wish to understand more about any specific processing activity, please contact us.
6. Data Sharing
55ace does not sell your personal data. We do not share your information with third parties for their own marketing purposes. Data is shared only in the following limited and necessary circumstances:
6.1 Payment Processors
To process your Easypaisa, JazzCash, NayaPay, SadaPay, IBFT or card transactions, 55ace must pass relevant payment details to our payment service providers. These providers process your data solely to complete your transaction and are bound by strict data security and confidentiality obligations.
6.2 Identity Verification Providers
When KYC verification is required, your identity documents may be processed by a third-party identity verification service. This is done under a data processing agreement that restricts how that provider can use your data and requires them to delete it once verification is complete.
6.3 Fraud Prevention and Compliance
55ace participates in industry fraud prevention networks. Information about suspicious accounts or transactions may be shared with relevant fraud prevention bodies and financial institutions where required by law or where it is necessary to protect other users of the platform.
6.4 Legal Disclosures
55ace will disclose personal data where required to do so by a valid court order, law enforcement request or regulatory authority instruction. We will notify you of any such disclosure where we are legally permitted to do so.
6.5 Business Transfers
In the event of a merger, acquisition or sale of all or part of the 55ace business, your data may be transferred to the acquiring entity. You will be notified of any such transfer and your rights in relation to your data will remain unchanged.
7. Data Security
55ace implements industry-standard technical and organisational security measures to protect your personal data against unauthorised access, loss, destruction or disclosure. Specific measures include:
- SSL/TLS encryption: All data transmitted between your device and the 55ace platform is encrypted using TLS. This means your login credentials, payment details and personal information cannot be intercepted in transit.
- Encrypted storage: Sensitive personal data including identity documents and payment references is stored in encrypted form. Financial data is never stored in plain text.
- Access controls: Internal access to your personal data at 55ace is restricted on a strict need-to-know basis. Staff who handle personal data are trained in data protection requirements.
- Session security: 55ace implements session timeout and suspicious login detection. If an unusual login is detected, your account may be temporarily locked pending verification.
- Two-factor authentication: 55ace offers two-factor authentication for account login. We strongly recommend enabling this feature for additional protection.
No security system is completely impenetrable. If 55ace experiences a data security incident that affects your personal data, we will notify you within a reasonable timeframe in accordance with our obligations.
8. Data Retention
55ace retains your personal data only for as long as it is necessary for the purposes described in this policy. In practice, this means:
- Active account data is retained for as long as your account remains open and active on the platform.
- Transaction and betting history is retained for a minimum of five years following the last transaction, in line with standard anti-money laundering record-keeping requirements.
- Identity verification documents are retained for the period required by our regulatory obligations — typically five years from account closure.
- Support communications are retained for up to three years to allow continuity of service and to defend against potential disputes.
- Marketing consent records are retained until you withdraw consent, plus a reasonable period thereafter to demonstrate compliance.
When data is no longer required to be retained, it is securely deleted or anonymised so that it can no longer be linked back to you. 55ace does not keep personal data indefinitely.
9. Cookies and Tracking Technologies
55ace uses cookies and similar technologies on the platform website. A cookie is a small file placed on your device when you visit a website. Here is a plain explanation of the types of cookies used at 55ace and what they do:
You can manage optional cookies through your browser settings. Disabling essential cookies will affect the functionality of the 55ace platform and you may not be able to log in or place bets without them. Most major browsers allow you to view, control and delete cookies through their privacy settings menu.
10. Your Rights Over Your Data
You have a set of rights regarding the personal data 55ace holds about you. These rights are real and we are committed to honouring them promptly. To exercise any of these rights, contact our support team via live chat or email at support@55ace.run.
Right to Access
You can request a copy of all personal data 55ace holds about you. We will respond within 30 days.
Right to Rectification
If any data we hold about you is inaccurate or incomplete, you have the right to have it corrected promptly.
Right to Erasure
Where data is no longer necessary for the purposes it was collected, you may request its deletion, subject to legal retention requirements.
Right to Restriction
You may ask us to restrict processing of your data in certain circumstances while a dispute or review is in progress.
Right to Portability
You can request your personal data in a structured, machine-readable format to transfer to another service provider.
Right to Object
You may object to processing based on legitimate interests, including direct marketing and profiling for marketing purposes.
Please note that some rights may be limited by our legal obligations. For example, we are required to retain transaction records for a minimum period regardless of an erasure request. Where a right cannot be fully honoured, 55ace will explain the reason clearly.
11. Children's Privacy
55ace is strictly an 18+ platform. We do not knowingly collect personal data from anyone under the age of 18. Age verification checks are applied at registration and may be requested at any time for existing accounts.
If a parent or guardian discovers that their child has registered on 55ace or provided personal information to the platform, please contact us immediately at support@55ace.run. We will close the account, delete all associated personal data and return any deposited funds subject to verification of the guardianship claim. We take underage access extremely seriously and have zero tolerance for it.
12. Changes to This Privacy Policy
55ace may update this Privacy Policy from time to time to reflect changes in our data practices, applicable law or platform features. When material changes are made, registered users will be notified via the mobile number or email address on their account, and the updated policy will be published on this page with a revised "Last Updated" date at the top.
Continuing to use the 55ace platform after the effective date of any changes constitutes your acknowledgement of the updated policy. We encourage you to review this page periodically — particularly if you are curious about what data we hold following any platform updates.
Minor clarifications or non-substantive edits may be made without advance notification but will always be reflected in the published version on this page.
13. Contact Us About Privacy
If you have any questions about this Privacy Policy, wish to exercise any of your data rights, or want to raise a privacy concern, please get in touch with the 55ace privacy team through the following channels:
- Live Chat: Available 24/7 after logging in to your 55ace account
- Email: support@55ace.run — privacy-related requests are reviewed within 5 business days
When submitting a data rights request, please include your registered mobile number or email address so we can verify your identity before processing the request. 55ace will not process data rights requests from unverified parties.
This Privacy Policy was last reviewed and updated in January 2025. It supersedes all previous versions. If you registered before this date, the new policy applies to all data we currently hold about you.